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Push it

Push it writes a new section for a page Google shows just off page one, so the searches it almost wins get a better answer.

Before you start

Push it works from the searches Google shows the site for, so connect Search Console first. Anyone on the agency team can push a word.

1Open Search words

Open Progress → Search → Search words. One push from page one lists the searches where the site sits at positions 11 to 20 on Google.

One push from page one

4 · positions 11–19: a better title or a new section usually lifts them

Search wordPositionChangeSearches a month
it support stockholm#122880Push it →
managed it services#111390Move drafted
microsoft 365 migration#13▼ 1720Push it →
it partner for companies#113210Push it →

Average position on Google, key phrases

11.22.8 places better
Search words: searches one push from page one, each with its position, change and searches a month, and a Push it button.

2Choose Push it

aeoo reads what ranks above the site, then writes the section. The bell tells you when it’s ready, and the draft goes through review like any other change. The word then shows the draft’s status instead of the button.

What it writes

One section of 150 to 350 words, under a heading that uses the search words, for the end of the page. It covers what the pages ranking above leave out, using only what the site and the facts say. It goes on the page Google shows, unless that’s the home page and the site has a page about the subject.

Before it reaches review, it’s checked against the page, the site’s live sections and the facts. A draft that contradicts them is written once more, then dropped.

Limits per page

  • A page takes one waiting section at a time.
  • A page takes one Push it a week.
  • Automatic pushes also keep to a quarterly budget: one new section on the home page, and none while one is live there; two on any other page.

Words it skips

The business’s own name
People searching it already know where to go.
Another language
The search isn’t in the language of the site’s text.
No page
Google shows no page of the site for it, or the page is in a folder you skip.
Another company’s search
Google answers it with another company’s own site.
Not for us
Marked Not for us on the keyphrase map.
A contradiction
The draft contradicted the site twice.

When a word is skipped, the button or the bell says why.

Push words automatically

The Search words automation starts switched off. Turned on, it pushes up to three words a week (five at most) every Monday, 1–3, 1–5 or 1–10 places from page one, as you choose. Searches AI assistants run before answering, where the site ranks weakly or isn’t quoted, come first.

It skips searches nobody makes and ones too hard to win with text. Up to three words sharing a page get one section, and words with no page that has room go to Blog posts. Sections don’t count toward the weekly limit of new pages.

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Updated 12 November 2026