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Ask

Ask is the search box in the top bar. Jump to any page, change or search word, or ask a question about a client’s numbers and get a short answer.

1Open Ask

Choose Ask or search in the top bar, or press ⌘K (Ctrl+K on Windows).

2Type to jump

With a client open, a word finds its changes, search words, AI questions, pages and questions from the writers, and any page in aeoo. With no client open, Ask finds clients and workspace pages.

3Ask a question

Press Enter, or choose Ask, to ask about the open client. A question can be up to 500 characters. Client approvers can ask in their portal too, about their own numbers; see The client portal.

Suggested questions

Before you type, Ask offers questions worth asking. Choose one to ask it.

What should we do first this week?

Always.

Why did this search word drop this month?

When a word fell since the last refresh, named in the question.

Which AI questions are we closest to winning?

When AI questions are tracked.

What an answer looks like

• A plain answer in one or two sentences.
• Up to four labelled points, with the key numbers in bold.
• Up to three questions to Ask next.
• Links to up to three pages where you can see more.

Where answers come from

Ask reads only what the person asking can already see: the changes waiting and the top ones, this month’s numbers, Google searches from the last 28 days, the latest AI check, each brand’s share of AI answers and the keyphrase map. It answers in the language of the question, says so when the data doesn’t cover it, and is built not to predict results, dates or rankings.